IT'S THE DREAM
Client: ByLarm - Nisjelandet
Type of work: Video projection
Type of client: Arts & Culture
Year performed: 2008
The average person have 27,375 days to spend in a lifetime. And most of us spend them without thinking too much about it, most of the days we are stuck in some sort of routine doing what's expected from us.
With this project we wanted to make people stop and think, and perhaps reflect more about how they spend their days. Why do you keep going back to that job you hate day after day, why do you still cling to that dream you had as a teenager, why have you become the person you are.
This was a joint effort with the music festival bylarm where we had video projections in central Oslo on walls and tents that came on at certain times of the evening and night. This was a collaborative project with Jon M. Pedersen and Tom Løberg as onezero designbureau.